The Challenge

The SEO website challenge

3 basic pages to create when you develop a website.

Students will then be given a URL, username and admin password for their website.
There are three main things that students will need to do for their website development:
1) create a homepage
2) A product/service page
3) post two blogs that are related to your product/service and fits in the respective buyer’s journey.

Your site will be graded on design (is your design likely to induce conversion?) and SEO (are the homepage and product page keyword-optimized? Is the blog post likely to attract interest?). The design portion will be judged based on the information layout, not aesthetics. While aesthetics is the main evaluation criteria, we want to make sure that your site is attractive!

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